Kim Kiel

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70: How to unleash your creative genius in email [Email Teardown]

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Wondering how you can take your emails to the next level?

I’m doing something a little different in this episode of ill communication. I've dug into my email archive and pulled out one of the best emails I've ever written and sent to my list. It had a huge open rate, click-through rate and got a ton of replies and engagement.

In this episode, I will read the email to you and then I'm going to do a teardown, which is where I walk you through the email highlighting or tearing apart the strategies I used to show you the different elements you can use to write a brilliant email.

This email teardown will give you a great blueprint for how to create an email like this, and you won't have to play three trumpets or tap dance to get your brilliant message and story out there.


Topics We Cover in This Episode:

  • The content of my best-performing email of all time

  • Why this email worked and what I could have done better

  • My strategy behind the links I included

  • How you can use this email to make a brilliant email too


I hope you enjoyed this email teardown and that it gave you some inspiration so that you can create content where you share a moving or meaningful experience with your audience and get tons of engagement using my email as a blueprint.

If you want to watch Chandelier, performed by Postmodern Jukebox for yourself, you can check it out here. If you want to read the original email discussed in this episode, you can find it here.


Resources Mentioned

Watch Chandelier, performed by Postmodern Jukebox

Check out the email discussed in this episode


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