75: Top 6 Copywriting Trends for small businesses in 2024
Happy New Year, sweet friend!
Because it's the New Year, it's the perfect time to celebrate and be grateful for the wonderful things that happened over the past year.
It's also a time to reflect on and grieve some of the heartbreaks we might have had in 2023, and it's a good time to think about the coming year.
That's why in this episode of ill communication, I'm sharing the top six copywriting trends you need to know for 2024.
If you keep these trends in mind and really lean into them and embrace them, it will help you lead the field, stand out, and make your marketing more effective.
Topics We Cover in This Episode:
The marketing trend that people are craving right now
How you can be bold in your voice and values this year
Why you need to stop shying away from sharing your offers
Why 2024 is all about playing the long game
The strategy you need during your pre-launch phase
The power of storytelling
So there you have it! These six trends are what I believe to be the big rocks of copywriting and marketing in 2024. You can apply them to all kinds of content and marketing you create.
Get support with your copywriting in 2024. Check out the Joy of Copy Club, or book a call to chat about working 1:1 at www.kimkiel.com/copyclub or email: hello@kimkiel.com.
Resources Mentioned
Listen to the Brand Voice Mini-Series:
Additional Resources
Follow & Review
Are you following the podcast? I want to encourage you to leave a review and follow today so you don’t miss any future episodes.
I would also appreciate it if you would leave me a review on Apple Podcasts or Spotify! I read each of them, and they help me make sure I am providing the content you love to hear! Plus, you get to pay it forward because it will allow other listeners like you to find the podcast!