Kim Kiel

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43: Want to simplify and streamline your messaging? Here are 3 tips to help Gen Xers write more compelling copy

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Ready to simplify and streamline your copywriting?

In this episode of ill communication, I’m sharing three tips that Gen Xers can use to write more compelling copy.

Before they work with me, my clients and Copy Club members typically struggle with writing copy that really connects with their audience because whenever they sit down to write their sales page, emails, or even their website, they get a little caught up in their own beautiful heads.

You see, we overthink, overcomplicate, and overanalyze what we should say. But you’re here so that means you’re highly intelligent. You are an expert in your field and in life, so simplifying your messaging can be tricky, but it is possible with a few simple tweaks to your strategy.

If you've been struggling to write your sales copy with simplicity and authenticity, you are not alone. It's something all business owners struggle with, particularly Gen Xers, because we have a few more hurdles that we have to deal with. These tips will help you get it done with simplicity and authenticity!


Topics We Cover in This Episode:

  • The things that get in the way of you writing compelling copy

  • Why customer voice research is so important

  • Why you need to ditch the formal writing and embrace your personality

  • How to find the time to actually write your copy

  • The ROI you get when you write good sales and nurture copy for your business


I hope you enjoyed learning more about writing your copy in an effective way that will connect more deeply with your audience. Taking these tips and putting them into practice will have a powerful return on investment.

If this is something you want to work on, I’m opening a limited number of spots for the Joy of Copy Club. If you're interested and want to see if it's a fit, visit www.kimkiel.com/copyclub, or email hello@kimkiel.com.


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