52: Mistakes: why you should talk about them [Writing Prompt]
You know those days when you're staring at your screen, you know you should send an email to your list, but you don't know what to write about?
Or those days when you just want to put in a little bit of effort, deliver maximum value, and maybe move people closer to working with you?
If this sounds like you, then make sure to tune in because, in this episode of ill communication, I'm sharing a powerful writing prompt that is so simple and easy to create!
You're going to get a compelling writing prompt that you can use several times a year just with a few simple shifts and tweaks.
Topics We Cover in This Episode:
What this powerful writing prompt is
Why this prompt is such a great way to position yourself as an expert
How to use this prompt for maximum impact
Examples of this effective prompt in action
There you have it! No need to worry about what email to send this week. Just use this simple and easy prompt!
Please share your thoughts about the ill communication podcast! You can DM me on social, or email me hello@kimkiel.com. Also, don’t forget to share the podcast with your community!
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[00:00:03] Welcome to Ill Communication, Copywriting, Tips and sales strategies for small Business. I'm your host, Kim Keel. I'm a copy coach, sales strategist and direct response copywriter. It's my mission to help women leaders and change makers amplify their voices through copy. It's why I'm dishing out all the juicy tips, writing prompts and sales formulas to help you generate more leads, book more calls, and get more high value clients on repeat. Sounds pretty good. It's time to ditch the overwhelm you might be feeling and find confidence in your copywriting so you can get your message out there and attract more soulmate clients. Let's get started. You know, those days when you're staring at your screen, you know, you should send an email to your list, but you don't know what to write about. [00:01:00] Or maybe you haven't been active on social media for a while and you want to put something out there to stay top of mind and build relationships with your community. But you just don't know what to say and you don't want to put another one of those. Here's what I'm doing today Checklists. You want to put in a little bit of effort and deliver maximum value and maybe move people closer to working with you. If this is something you want, keep listening, because today I'm going to share a powerful writing prompt that is so simple and easy to create. Hello and welcome to episode 52 of the Ill Communication Podcast.
[00:01:40] Today you're going to get a powerful writing prompt and one you can use several times a year just with a few simple shifts and tweaks. The writing prompt is the biggest mistake I see blank making. For example, the biggest mistake I see new business owners making [00:02:00] and what to do instead. Another take could be the top five mistakes blank make with blank. For example, five website mistakes that sabotage your sales and how to fix them. This prompt is an authority builder. It positions you as an expert. At the same time, it allows you to deliver value because you'll probably provide suggestions about how to fix those mistakes. So think back to your last several client interactions. Is there a common mistake that keeps popping up in your conversations or on your calls? Create an email or post about it, or you can highlight 3 or 5 common mistakes you see your clients making all the time in your email or your social content. Point out those common mistakes, explain why they're mistakes and what the consequences are, and [00:03:00] then share a couple of simple solutions. Now, if you're just starting out, maybe you don't have many clients yet. You could share your own personal story with the biggest mistake you made and the lesson you learned from it. After you finish writing the whole piece, then brainstorm a bunch of different subject lines or headlines.
[00:03:21] But here's a few ideas to get you started. The number one mistake new coaches make. Five Mistakes Moms of Teens Make with meal Planning and How to Fix them. If you're doing X, stop as in if you're doing discovery calls, Stop. Do this instead. Or I can't believe I made this mistake. You can share this prompt in nurture emails in pre-launch phases on your blog or on social media. I use this prompt twice so far. I used it in episode 33. Five [00:04:00] Website Mistakes that Sabotage Your Sales and How to Fix Them. It's among one of the most popular episodes on this podcast. I also created a carousel post out of the content and shared the five mistakes on social and it got a ton of engagement and I used this prompt to create Episode 43. Want to simplify and streamline your messaging? Here are three tips to help Gen-Xers write more compelling copy. In this episode, I talked about the three common mistakes Gen-Xers make with their messaging and how to fix it. Both episodes are filled with great tips and hacks to improve your messaging, so I'll drop the links into the show notes so you can hear live examples of this prompt and so you can remind yourself of the ways to improve your messaging or fix common website mistakes. So my friend, no need to worry about what email to send this week.
[00:04:53] Just use this prompt. The biggest mistake I see blanc making. I'd love [00:05:00] to know. Did you enjoy this tip? Do you even like these writing prompts? Please tell me. I'm always curious to hear what kind of episodes you like or want to hear more of, so please email me or DM me on social. And hey, if you're a business coach or anyone else who helps clients grow their businesses, please share this episode with your clients and community because I bet they're also stumped about what to write and send to their email lists too. And if you share this prompt and this podcast with them, your clients will become more effective communicators and generate more sales while they're working with you. Thank you so much for joining me today. I'll be back again next week with a conversation about how women can build more sustainability and ease into their businesses. And you might be surprised by what you hear. I'll see you then. Thanks for listening to this week's episode of Ill Communication. Hey, if you enjoy these snack [00:06:00] sized strategies and tips, you'll want to join my VIP Copy and Cocktails club. It's my email newsletter where I share more copy tips, sales strategies, and the occasional recipe for my favorite beverage or appetizer du jour. To subscribe, visit Kim keil.com/newsletter. Thanks for tuning in.
Resources Mentioned
Listen to Episode 33 - 5 website mistakes that sabotage your sales (and how to fix them)
Additional Resources
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